The world of email marketing is huge. There are so many tools, techniques, and terminology to learn and navigate that it can be easy to become overwhelmed. As a result, email marketing is vital to most businesses’ inbound strategy. It is the direct channel through which businesses can share information with their customers. Most businesses also attribute high ROI to email marketing, making it an invaluable part of their inbound marketing strategy. Here’s how to get started.
OptinMonster University
If you’ve ever wanted to learn more about email marketing, optinmonster could be a great place to start. Optinmonster’s advanced personalization features make it easier to customize optin campaigns than most built-in forms. Not only does optinmonster offer advanced personalization, but it can be integrated with your WordPress dashboard to make your work even easier. You can even use Optinmonster to automate your email efforts, which is a powerful feature that many marketers love.
OptinMonster allows you to create and use multiple forms, each customized with different options to increase conversions. The resulting form templates are mobile-friendly, and they even include a customized success message. If you’re looking for a way to increase your email signups, you can also use OptinMonster’s AI-powered lead verification feature, TruLead. This feature can analyze email addresses to eliminate junk email. Other useful features include ad-block detection, cookie retargeting, and custom domains.
OptinMonster offers high-converting forms that reel in more email addresses. Those email addresses will alert your target market about sales, new products, and more. You can also use OptinMonster for your email marketing campaign if you are a digital marketing agency. OptinMonster offers custom branding and a sub-accounts feature, so you can set up multiple accounts for your list. And because you can share subscriptions with multiple people, you can manage permissions for each one.
OptinMonster
OptinMonster is a paid WordPress plugin that offers features for building and managing email lists. You can choose from multiple target promotions, retargeting campaigns, and inactivity sensors. It also offers a spin to win discount wheel popup and offers powerful targeting options. Its cheapest plan starts at $49. However, if you are running a multiple-site website, you will want to look for a paid plan. OptinMonster has several features for email marketing and is worth every penny.
SendPulse
With SendPulse for email marketing, you can send emails in six different languages. This program is designed to ensure that every email you send is relevant and targeted to your list. You can also set a date to resend an email to a list that hasn’t opened it yet. You can also use SendPulse to schedule email campaigns to send on specific dates or based on a website action.
Using SendPulse, you can create three different autoresponder emails. The first one reminds customers that they’ve left an item in their cart. This way, they don’t miss out on a potential sale. The next one is an order confirmation email, which tells customers about their purchase. The last one, of course, is a thank-you email. This email is sent after a visitor subscribes to your list or makes a purchase. This email helps to establish a personal connection with your clients.
Another great feature of SendPulse is that it’s easy to use. It’s easy to drag-and-drop email elements and customize them in ways that are both unique and visually appealing. SendPulse’s templates are 100% responsive across different devices, and you can also create GIF images using videos. Fortunately, SendPulse does not provide statistics by default, but you can enable tracking stats to monitor your campaign’s success. To do this, simply go to the stats page and choose the fields you want to track. You can then view the percentage of emails that were sent and delivered by each recipient.